Technology

What is YouTube and to How to Use It

social media interactions

With today’s advancing technology, anybody has the ability to create videos and share them over the Internet. There are several social media channels where you can do this is the most common of them is YouTube. Most of us are familiar with YouTube and if you’re not aware of it, it’s a video sharing site where users can post and view videos, join groups or also known as channels, comment on the posted videos, etc. YouTube is essentially a social network which allows us to post and view videos. It also allows paid advertising for companies and small businesses. Moreover, YouTube allows new or existing businesses to get their names out there to potential customers for free. It has millions of viewers worldwide with over 5 billion videos viewed daily. In this article, we will discuss how to post videos on YouTube and how to get people to view them.

Think About Your Video 
Before recording your video, it’s important to first take some time to think about. It’s important to know your overall goal for posting a YouTube video. It could be to help promote your business, advertise a new business or even to introduce a new product. You can do this by posting a commercial, some tips related to your business, etc. It’s imperative to remember your primary goal as well as your target audience because you will need to create something interesting to them. Remember that this is your opportunity to get your business name out there so it’s vital to attract the viewer’s attention.

How To Post Your YouTube Videos 
So you’re ready to share your videos on YouTube. You have created fantastic videos that you’re ready to share with the entire cyber world, but what’s the next step?

Firstly, the first thing is to visit YouTube.com. This is the official website of YouTube. At the top right corner, you’ll see “Create Account” link. Follow all the steps to sign up for your account and then you’ll be ready to share your videos.

Before trying to post your videos, remember that are some few requirements each YouTube video has to meet. Your video should not contain pornographic content, hate speech or violate the privacy of a person. The following is a newbies guide to uploading a video on YouTube:

After creating an account and logging into your account the first thing you need to do to is to upload your video by clicking the upload arrow located on the top right corner of the homepage. This will take you to upload page where you’ll be required to choose your privacy setting before uploading your video

Regarding privacy, you’ll need to choose your preferred privacy setting. You can set your videos as public, private, unlisted or scheduled.

Next, you need to click the big upload arrow and select the file you want to upload from your computer. Then you’ll see your video uploading status and once complete you are ready to proceed to the next step.

The next step involves giving your video a title and briefly describing it. Keep these as simple as possible as people don’t like reading on YouTube but rather want to watch. Remember YouTube is a video watching site but not an E-Book site! After the description, there is a section to add tags for your video. Tags are simply keywords that will help people find your video. You may want to use only the important words for this section. When people will search the words on YouTube, they should be able to see your video. So the tags help to increase your video ranking on YouTube and Google.

Following the tags, is the option to choose your preferred thumbnails. YouTube will give you three thumbnails so make sure you choose the most enticing one. After this, your video is now on YouTube and ready for viewing!

Get People To See Your Video
The video you have just uploaded will be a hidden gem in the sea of the internet unless you get people to see it. You need to inform your followers that you have a video on YouTube and if it’s interesting or provides information useful to them, they will definitely view it. One very simple way to get people to see your video is to share the link on your Facebook or Instagram page. You can even share it on your business website so that when people click the link, they will be directed to it on YouTube and be able to view it.  And, especially if you’re a business, then it make good sense to buy custom YouTube comments to kick things off on your social media engagements.